The UK Trade Paint Market has demonstrated resilience in 2025, achieving a year-to-date (YTD) growth of 1.5% compared to 2024. This positive performance is particularly notable given the broader economic context, where construction output has remained largely flat compared with the previous year. The market’s growth is being driven by several key product segments and underlying sector trends.

The primary contributors to the market’s expansion have been Premium Emulsions, 2nd Quality Emulsions, and Exterior products.

Premium Emulsions have seen increased demand as professional appliers continue to prioritise quality, durability, and enhanced aesthetic finishes. Customers are also trading-up and paying a premium for products that offer superior performance and longer-lasting results. The value proposition of Premium Emulsions, including better coverage and washability, has resonated strongly in both residential and commercial projects.

2nd Quality Emulsions such as Contract Matts appeal to cost-conscious buyers who require reliable performance. Ongoing price sensitivity in the market and bulk purchasing by trade professionals seeking value without compromising too much on quality have played a significant role in their growth.

Exterior products have experienced robust growth, driven by favourable weather conditions and a warmer Q3 extending the season. The market has seen a shift towards products that offer functional benefits, such as weather resistance and extended durability, which encourage consumers to invest in higher-value solutions for their properties. The emphasis on exterior protection has also led to increased basket size and frequency of purchase, further supporting market growth.

A significant factor underpinning the market’s performance has been the strength of the Repair, Maintenance, and Improvement (RMI) sector, particularly within the private segment. With new construction output remaining flat year-on-year, much of the demand for trade paints has shifted towards RMI activities. Homeowners and property managers have continued to invest in maintaining and upgrading existing properties, driving steady demand for both interior and exterior paint products. This trend has helped offset the stagnation in new build activity and has provided a stable foundation for market growth.

For 2026, we are forecasting the market will be in slight growth. While no significant growth is expected, the stability and relative resilience of the RMI sector and an improving commercial market should help maintain current volume levels with additional value opportunities as tradespeople trade up.